NEW ARTIST FINDS: ZARA KERSHAW

Manchester-based new artist ZARA KERSHAW is making some self-described “dysfunctional pop” music that makes her stand-out from the trendy electropop crowd. Her distinct, soulful vocals and intricate production make for some seriously fresh-sounding moody pop music that is just what I’ve been waiting for. If you’re anything like me and are totally loving the alt-pop trend we’ve been having with artists like Florence and The Machine, Tove Lo, Lorde, and even Lana Del Rey, then you’ll totally love what Zara is doing with her songs “Landslides” and “Count The Days.” Read on to discover your favorite new alt-pop artist, ZARA KERSHAW.

ZARA KERSHAW - LANDSLIDES

If you ever wondered what it would sound like if Lana Del Rey and Marina and The Diamonds morphed into the same person, I think “Landslides” would be it! Her moody and deep vocals soar over dramatic keys before the thundering percussion draws you further in to the track. Hazy electric guitars, subtle electronics, and menacing atmospherics set the track’s unique romantic tone that makes her pop style so special. Things get beautifully LDR-reminiscent when she croons, “it’s electric/ he knows I’m soft to the touch/ and he thinks about it/ talking not saying too much.” It’s a powerful yet catchy track with memorable lyrics that will make you want to read along.

ZARA KERSHAW - COUNT THE DAYS

Her previous single, “Count The Days,” encompasses the perfect balance of catchy pop melodies and edgy instrumentation that serves as a perfect example of her style. A clap-filled beat pounds its way over dreamy keys, before unexpected Spanish guitar-style strings give the electropop track some sophistication. Her soaring and attention-demanding vocals would make Florence Welch proud, while the intricate percussion and production make for a seriously unique and uplifting song that you’ll keep coming back to.

Be sure to show her some love and support by liking her Facebook page and tell her we say “hi!”. And if you need even more BitCandy-approved new music to check out, head on over here.

About Erin Crider

Erin Crider eats, breathes, and sleeps pop culture. If you have a question about a one-hit wonder from the ‘90s or need help remembering lines from a SNL skit, she’s your girl. When she isn’t lurking the internet, she's either going to a show or hanging out at Disneyland. Erin lives in Southern California and has a B.A. in Creative Writing from Cal State Long Beach.